GlowFest Brings Immersive Art, Light, and Storytelling to Las Vegas Nights

GlowFest Brings Immersive Art, Light, and Storytelling to Las Vegas Nights

By Debbie Hall

Las Vegas lit up spectacularly as GlowFest officially opened its gates, unveiling a vibrant new walk-through light attraction and night market that celebrates art, performance, and community spirit. The opening night featured a ribbon-cutting ceremony, live entertainment, and a warm welcome for all eager to experience the city’s newest immersive arts destination.

Located on six acres at 2600 Paradise Road near the Sahara Las Vegas Monorail Station, GlowFest transforms the space into a glowing, dreamlike landscape of oversized lanterns, interactive installations, and projection-mapped scenes. Designed as a fully immersive experience, the festival invites guests to wander, engage, and play within illuminated environments set to music and live performances. GlowFest will run through Feb. 22, 2026.

The official ribbon cutting brought together GlowFest Owner and Producer Weiya Noble, Clark County Commissioner Segerblom, GlowFest partners Jessie Li and Leon Tang, Zigong partners Peilin Deng and Guiying Deng, and representatives from Las Vegas-based creative and production teams, including OneSeven Agency, Market In The Alley, Fortune Events, and UNLV—highlighting the collaborative spirit behind the project.

Before the ribbon was cut, local performers from Baby University at Noble Collegiate Academy (NCA) energized the crowd with dance routines, setting a lively tone for a night centered on movement, color, and imagination. Various student performances, available on YouTube and Instagram Reels, showcase bilingual education through holiday recitals (Christmas, Chinese New Year) and community events, featuring young dancers and singers in hip-hop, ballet, and cultural numbers. Clark County Commissioner Tick Segerblom (D-District E) then presented a proclamation.

“We're thrilled to open our doors this evening and share this one-of-a-kind experience with all of you. GlowFest is more than a light show. It's an immersive journey through art, culture, storytelling, and imagination,” said Noble.

As guests explored the grounds, performers moved through five immersive realms—Reality, Nature, Ocean, Celestial Realm, and Exotic Lands—each telling a story of discovery that especially captivates families and children, who enjoyed interactive dinosaur rides in the Exotic Lands realm.

GlowFest’s night market added another layer to the experience, spotlighting a diverse lineup of local food and beverage vendors. Guests sampled offerings from Wind Rind Cheese & Provisions, Kalimera Greek Bakery, Designer Dogs, China Mama, Cookie Baby, Signora Pizza, Kyara Sake & Bar, Nisei Bar & Grill, In Limbo Burgers, Guiya Food Truck LV, Nogakes Kitchen, 4 Corners Street Kitchen, Southwest Sabor, Di Sab’s Mangia Mobile, Mias di Licia, Kedai Teppanyaki, Pop-A-Licious, The Sweet Treats Emporium, Ole’ Churros, Motu Shores, Trans Concession, and Hiraya Coffee.

Beyond food, the marketplace showcased local makers and artists, including Link + Glow, The Candle Theory, Stickercita, House of Geb, Tofu Tees, Las Vegas Fairy Hair, Vegas Fantasy Faces, VegasPix Photobooth, WEST Collection, Studio7evin, Mai Boho, Artesania Mexicana, Chic Aura X, Daylily & Nightbloom, and more. The Auspicious Garden offered culturally inspired artisan goods, including handcrafted candles, traditional Chinese fans, specialty sweets, and symbolic lucky charms—underscoring GlowFest’s blend of global artistry and local creativity.

“GlowFest is designed to be experienced, not just viewed,” said Program Director David Valenzuela. “From the lights and performances to the food and storytelling, every part of the festival is meant to pull guests into the moment.”

Open from 4 to 10 p.m. on weekdays and from 4 to 11 p.m. on weekends and select holidays, GlowFest offers a continuous opportunity to explore Las Vegas’ arts and culture scene, encouraging visitors to return and discover new features. Tickets, schedules, and VIP options are available at glowfest.com. For updates, follow @GlowFestLV on Facebook and Instagram.